TAICHUNG BIKE WEEK 2024
Explore the latest innovations and standout products showcased at Taichung Bike Week, where cutting-edge technology and design come together to shape the future of cycling.
"Nothing says 'Welcome to Taichung Bike Week' like a cold beer and a board that proves cycling and good times go hand in hand!"
At the Taichung Bike Week 2024, despite a noticeable decline in buyer attendance, we witnessed a remarkable assembly of innovative exhibitors showcasing products that highlight the future of the bicycle industry. Our team at VIDEOS 2B and ASIA 2 MARKET explored some of the most exciting offerings, with a particular focus on e-bike components and new technologies. We had the opportunity to speak with several companies that are pushing the boundaries in this sector, and we are excited to introduce these innovative products through our video interviews. Stay tuned for the full product introductions, where you'll get an in-depth look at what these companies are bringing to the market.
At Asia 2 Market, we specialize in helping brands, distributors, and OEMs expand their reach through targeted email marketing strategies. Our expert team creates customized campaigns designed to engage potential customers and drive growth, ensuring your products get the attention they deserve. If you're looking to connect with more customers and boost your market presence, we’re here to help.
**ROTATES** introduces their innovative bike bottle system, designed for ultimate convenience and performance during rides. Their new magnetic bottle design allows cyclists to easily attach and detach the bottle from either side of the frame with just one click. Featuring a versatile cap with two modes—spray for light sipping and full flow for larger gulps—this bottle ensures hydration is simple and customizable. The bottle is composed of four easily detachable parts, making it quick to clean and reassemble, ensuring a hygienic and practical solution for every cyclist. Available for purchase under the ROTATES brand or as an OEM solution, these bottles are perfect for enhancing any ride with comfort and ease.
**XCADEY** introduces its innovative line of portable, rechargeable, and compact bike pumps, designed to make tire inflation on the go easier than ever. These small yet powerful pumps feature a sleek design that fits conveniently into any bike bag or pocket, offering both convenience and efficiency for cyclists. Equipped with a rechargeable battery, XCADEY pumps provide reliable performance without the need for manual pumping, ensuring you can quickly and effortlessly inflate your tires whenever needed. Ideal for road bikes, mountain bikes, and e-bikes, XCADEY's pumps are the perfect companion for cyclists who value portability, efficiency, and ease of use.
**LightSkin**, a pioneering Korean company, is transforming the cycling world with innovative seatpost and handlebar lighting systems designed for both consumer and OEM markets. Their seatpost lights, a flagship product since 2010, are equipped with rechargeable batteries and sleek designs that meet strict international standards, such as Germany’s road regulations. These lights are built to provide both rear visibility and side illumination, making them ideal for safety-conscious riders. Additionally, LightSkin offers integrated lighting solutions for e-bikes, with handlebar lights designed for powerful illumination and minimalistic aesthetics. Their cutting-edge technology includes front and rear lighting systems that blend seamlessly into the bike's structure, providing style and safety without compromising on design. With a growing presence in European markets, LightSkin continues to expand its reach, offering OEM solutions for bike manufacturers and premium lighting systems for discerning cyclists.
Wayne from **The Legion** introduces their groundbreaking **Tubeless Valve** technology, revolutionizing a market that hasn’t seen significant change in over 150 years. Originally designed by Presta in 1885, tubeless valves have remained the same—until now. The Legion's re-engineered valve offers nearly 300% more airflow, eliminating common issues like blocked valves and challenging tire seating. Their patented hollow-through valve technology allows sealant to be injected directly through the valve without removing the core, simplifying maintenance. Available in both mountain bike (two-piece) and road bike (one-piece) versions, The Legion also offers a conversion kit, making it easy to upgrade from standard tubeless valves for better performance.
GPS Tuner is introducing their innovative collaboration with **VUZIX Z100 Smart Glass**, designed to enhance cycling experiences by displaying turn-by-turn navigation directly in your line of sight. Paired with their navigation app, NAVIE, this smart glass eliminates the need to constantly check your phone while riding. The VUZIX Z100 displays real-time speed and navigation instructions on one side, with customizable options available through the NAVIE app. GPS Tuner also offers a range of other applications, including but not limited to the **Trek Central** app for Trek e-bikes and **EV Navigation** for electric vehicle drivers, which optimizes routes based on charging stations. With over 20 years of experience, GPS Tuner has built strong relationships in the bike and automotive industries, partnering with top brands like TREK, Fantic and Fischer. Their apps are customizable for B2B clients, offering a quick turnaround of four weeks for a fully branded solution.
MIK Click is revolutionizing the way you attach accessories to your bike with its versatile and easy-to-use technology. The MIK system allows for seamless connection of bags, baskets, and other accessories to any bike rack equipped with the MIK adapter. Compatible with over 100 bike brands and more than 30 accessory brands globally, MIK simplifies the process of securely attaching your gear. The system is built with both bike and accessory manufacturers in mind, providing them with MIK patents to integrate into their designs. Whether you’re a cyclist or a manufacturer, MIK Click ensures a sturdy, quick, and flexible solution for all your biking needs.
Mavic introduces its latest performance rims, the Cosmic SL 45 and Cosmic S42, both designed to elevate the cycling experience. The Cosmic SL 45, launched at Eurobike, features a 45mm high profile with a 23mm internal diameter, optimized for a 30mm tire. Wind tunnel-tested for ultimate aerodynamics, this rim is built with a new UD carbon material and comes equipped with Mavic's Infinity Hub and perfectly laced straight-pull spokes, offering a top-tier performance for serious cyclists.
The Cosmic S42, an entry-level model in the Cosmic series, delivers excellent value while maintaining Mavic's high standards. Featuring the Mavic ratchet hub on the rear wheel, it provides a smooth ride and durable performance at an accessible price point. Both rims are fully produced in Europe and showcase Mavic’s commitment to quality and innovation in cycling technology.
Bike Finder, a Norwegian company based in Stavanger, has been delivering cutting-edge bike tracking solutions since 2015. Their flagship product is a multi-technology tracking device that fits seamlessly into any handlebar, from mountain bikes to road bikes. The tracker is installed using a custom tool that locks it securely inside the handlebar, making it difficult to remove without the tool. Equipped with GPS, LTE, Bluetooth, and Wi-Fi technologies, Bike Finder offers global tracking, with users across 36 countries and an impressive 80% recovery rate. The company's comprehensive recovery process involves direct communication between their support team, the consumer, and local authorities, ensuring a coordinated effort to retrieve stolen bikes. The device comes with an eSIM card, requiring a subscription that offers flexible payment options. In addition to the aftermarket product, Bike Finder collaborates with bike manufacturers and rental services, offering OEM solutions that charge directly from the bike, ensuring continuous operation. As bike theft rises globally, Bike Finder provides a powerful tool to help consumers protect their valuable bikes.
Taichung Bike Week 2024 was filled with exciting new products and innovations that are pushing the boundaries of cycling technology. From advanced bike components to revolutionary accessories, the event showcased how the industry continues to evolve, meeting the needs of cyclists around the world. At **Asia 2 Market**, we are proud to be part of this vibrant community, helping Asian brands expand globally by connecting them with international markets. Alongside our partner **Videos 2B**, we are committed to capturing and sharing the stories of these groundbreaking products through engaging, high-quality content. Our values of innovation, collaboration, and customer-focused solutions drive everything we do, ensuring that brands have the tools and visibility they need to succeed on the global stage.
At Asia 2 Market, we specialize in helping brands, distributors, and OEMs expand their reach through targeted email marketing strategies. Our expert team creates customized campaigns designed to engage potential customers and drive growth, ensuring your products get the attention they deserve. If you're looking to connect with more customers and boost your market presence, we’re here to help.
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